Survey Targeted Respondents

Build your survey and purchase targeted respondents.

🌟 What is it?

The "Standard Survey" feature is a comprehensive tool designed to facilitate the initiation of a quantitative research project. This intuitive feature streamlines the process of project planning by guiding you through several key steps such as survey building or audience section.

Important Considerations

Please be aware that the "Standard Survey" serves as a preliminary request and not a definitive order. This distinction is crucial as it underscores the feature's role as a planning and estimation tool rather than a direct project launch mechanism. It is an effective resource for shaping the early stages of a project and setting the stage for further action.

By leveraging the "Standard Survey" feature, you are positioned to make informed decisions about your quantitative research endeavors, ensuring a solid foundation for subsequent project development.

🪜 How it works

  1. Project Objective Specification: Clearly define the purpose or goal of your research to ensure the survey is aligned with your intentions.

  2. Survey Creation: Utilize the feature to craft your survey, tailoring questions to garner the data essential for your project's success.

  3. Audience Selection: Choose a target demographic to ensure you're reaching the appropriate participants for meaningful insights.

  4. Assistance Options: Decide on the level of support you need, from minimal guidance to full project management.

  5. Cost Estimation: Receive a preliminary cost estimate, providing a financial perspective on the potential investment required for your project.

💰 How much does a Standard Survey cost?

The Standard Survey contains two pricing component. The cost per respondent and the level of assistance desired

Cost per respondents

The cost per respondent, also known as interview price, is calculated by multiplying the cost to access your specified audience by the number of participants you wish to interview. This cost is influenced by various factors, including demographic details such as age, location, and gender quotas, as well as specific qualifications like minimum income, usage of Product X, and others.

To assist with budget planning, our price simulator provides a preliminary estimate of the cost per respondent.

Standard Insights does not charge based on the incidence rate or similar metrics. You are billed solely for the qualified respondents. This means that your cost remains consistent whether we need to survey 100 or 10,000 individuals to reach your target audience.

We adopt this approach to guarantee that our clients receive the highest quality data without incurring additional costs for the screening process. Our commitment is to deliver precise insights while ensuring cost transparency and predictability.

Package & additional Services

Our Additional Services and Assistance offerings come in three thoughtfully crafted packages to fit a wide range of needs, capabilities, and budgets. Select the option that aligns with your project's requirements without paying for unnecessary extras.

Pay As You Go - $0

Ideal for those who already have a research team or are looking to minimize expenses, this package allows you to pay solely for data collection. It's a flexible solution that keeps you in control of the subsequent research process.

Basic Package - $6,990

The Basic package is designed to streamline your survey deployment. Our team will handle both the survey design and data collection, allowing you to focus on other aspects of your project. This package is best suited for most projects that are straightforward and not overly complex.

Advanced Package - $9,990

Our Advanced Package is tailored for projects demanding intricate research methodologies and in-depth analysis. With this package, you'll benefit from advanced survey design, comprehensive data collection, and sophisticated analysis tools. Ideal for projects requiring nuanced insights and detailed reporting, the Advanced Package ensures your research is conducted with the highest level of expertise and precision.

Custom Solutions

For projects with more specialized needs, our team is equipped to create customized solutions. This option ensures that you'll receive a tailored service that perfectly fits your project's specific demands.

A La Carte Options

In addition to our packages, you can further customize your experience with individual service add-ons. This flexibility allows you to enhance your selected plan with specific services, ensuring you only pay for what you truly need.

For more information or to discuss which package and additional options are right for your project, please contact our support team. We're here to help you make the best choice for your unique requirements.

Project Cost Formula

To calculate the total cost of your project, use the following formula:

Total Project Cost = (CPI x Number of Respondents) + Package Fee

Where:

  • CPI is the cost per individual respondent

  • Number of Respondents is how many people you are surveying

  • Package Fee is the flat rate of the selected assistance package

⏰ How long does it take to receive the results?

The average project timeline spans from 2 to 4 weeks following the confirmation of the survey design. However, this timeframe can be adjusted—either shortened or extended—based on the client's requirements and the complexity of the target audience for the research.

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